“Sweating the Prototype” with James Bowman

Sweating the Prototype

In this weeks Product Warrior podcast, we speak with Product Owner, James Bowman, who shares his tips on how to use the prototype to make hard decisions.

Well designed prototypes and user tests can inform the decision to keep going or to kill an idea early. The financial value to learn early your going down the wrong road is big.

Prototyping helped move away from waterfall specification documents to an agile approach to get users involved in the conversation early. Wireframes through to interactive prototypes enable rapid learnings to impact the product decisions. The prototype isn’t just valuable for learnings but key to good stakeholder management in the typical hub and spoke product management model.

As always a big thank you to Mind The Product and Knowit for supporting us.

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Dave Martin

Product Warrior, survival for product managers, is a weekly show with Product Warrior host Dave Martin, Chief Product Office at Tes Global, chatting with highly experience product experts from around the world with the aim to improve product manager decision making. Supported by Knowit and MindTheProduct.

Throughout this series Dave and special product manager guests will share learnings, techniques, tools and hard learned mistakes to help reduce subjective decision making. The show pin points how to identify the true problem and convert this knowledge into repeatable successful features is how product managers evolve high value products.

This show aims to help everyone from aspirational product managers to product leader deliver products that make the world a better place.

Sponsored by Knowit and Mind the Product.

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